OEM display manufacturing produces buyer-branded products to an approved specification, while ODM service also covers product design, engineering and sample development for the buyer’s market requirements.
Huixin Electric (Shenzhen) Co., Ltd. provides OEM and ODM manufacturing for commercial display products, including custom LCD and LED smart TVs, interactive smart boards, digital signage, portable smart TVs, conference displays and LCD video wall solutions.
Project options can include screen size, operating platform, motherboard and memory, housing, logo branding, packaging, remote controls, ports, approved software, installation method and product appearance. Final availability depends on the selected model, order quantity, target market, licensing requirements and the approved sample.
The service is intended for importers, wholesalers, distributors, hotel TV buyers, education solution providers, retail display suppliers, system integrators and commercial display brands. Buyers can prepare requirements with the OEM/ODM quotation checklist, record the approved configuration with the sample approval checklist, and define shipment-release checks with the pre-shipment inspection checklist.
What Can Be Customized?
Huixin can support customization in the following areas:
- Screen size and display specification
- Android, Google TV, WebOS, Windows, or dual-system configuration
- Logo printing and private label branding
- Product housing, frame style, and appearance design
- Software interface, boot logo, and pre-installed applications
- Packaging, manual, label, and accessory configuration
- Wall-mounted, floor-standing, portable, or embedded installation options
- Ports, remote control, touch function, camera, microphone, and speaker configuration
OEM/ODM project planning
Plan the Configuration Before Quoting
A useful project brief does more than name a screen size. It records the application, destination market and the exact options that affect engineering, cost and delivery.
- Product type, screen size, application and estimated quantity
- Hardware, operating platform, interfaces and required functions
- Branding, remote control, accessories, labels and packaging
- Market-specific licensing and compliance needs confirmed by model
Information Needed for a Custom Quote
To receive an accurate OEM/ODM quotation, buyers are encouraged to provide the product type, screen size, quantity, target market, operating system requirement, installation method, branding needs, packaging requirements, destination country, and any special technical specifications.
If you are not sure which configuration is suitable, Huixin can help review the application scenario and recommend a practical display solution for your project.
OEM Process
| Buyer Responsibilities | Huixin Responsibilities |
|---|---|
Provide the product type, application, target market, required functions, estimated quantity and delivery needs. | Review technical feasibility, identify configuration options and prepare a quotation with the main assumptions recorded. |
Confirm the specification, commercial terms, schedule, artwork responsibilities and approval process. | Document the project plan, assign a project contact and lock the approved product-revision record. |
Test the sample, submit consolidated feedback and approve the golden sample when the agreed requirements are met. | Build the agreed sample and record the hardware, firmware, branding, packaging and functional-test results. |
Approve the final sample and artwork, then confirm the order quantity and required delivery window. | Prepare the material plan, work instructions, quality checkpoints, packaging specification and pilot run where required. |
Review production updates and define any buyer or third-party pre-shipment inspection requirements. | Perform incoming, in-process and final checks according to the agreed inspection plan and retain the required inspection records. |
Confirm shipping terms, consignee information, shipping marks and destination documentation. | Complete the approved packaging, packing list and export documents, then provide after-sales and warranty support under the sales contract. |
OEM sample approval
Approve One Controlled Sample
The buyer and manufacturer should evaluate the same recorded configuration. Written approval creates a practical reference for production and later inspection.
- Picture performance, controls, connectivity and required functions
- Hardware and firmware revision used in the sample
- Logo artwork, labels, accessories and packaging details
- Open issues, approved changes and production-release decision
ODM Process
Idea & Requirement Alignment (Kickoff)
Buyer: Share the application, required functions, performance targets, appearance preferences and destination-market requirements.
Huixin: Review feasibility, identify open technical questions and document the agreed requirements before design work begins.
Detailed Design & Finalization
Buyer: Review the design proposal and return consolidated comments against the agreed requirements.
Huixin: Document the selected panel and backlight, electronics, housing, interfaces, software scope and drawings, then record the approved revision.
Prototype Development & Validation
Buyer: Test the sample for the intended market and application, then approve it or issue a written change list.
Huixin: Build the agreed sample quantity, verify the specified functions and record hardware, firmware, branding and packaging revisions in the sample approval file.
ODM engineering
Validate the Design Before Production
Prototype validation turns design decisions into a buildable reference. Feedback is consolidated, changes are recorded and the approved revision is carried into production preparation.
- Housing, electronics, interfaces and installation requirements
- Firmware, startup settings and approved software scope
- Functional testing and buyer feedback against the project brief
- Golden-sample record and controlled revision files
Pre-Production Prep
Buyer: Confirm the order quantity, delivery requirements, final artwork and approved sample.
Huixin: Prepare the material plan, production instructions, quality checkpoints, packaging method and required operator training for the approved configuration.
Pilot Production & Optimization
Buyer: Review pilot samples and the recorded issues when a pilot run is required.
Huixin: Set the pilot quantity according to project complexity and order risk, record process findings, complete corrective actions and obtain production-release approval.
Mass Production & QC
Buyer: Review production updates and confirm any buyer or third-party inspection requirements.
Huixin: Manufacture to the approved revision and perform incoming, in-process and final checks according to the agreed quality plan, with batch records retained as specified.
Production and release
Inspect Against the Approved Requirements
Quality checks should follow the specification and inspection plan agreed for the project. Results can then support a clear release decision before shipment.
- Incoming, in-process and final checkpoints defined for the order
- Functional and appearance checks against the approved sample
- Packaging, accessories, labels and shipping documents reviewed
- Inspection findings and release status retained with the order record
Delivery & After-Sales
Buyer: Confirm the shipping terms and documents, then inspect the goods after arrival.
Huixin: Complete the approved packaging and export documents and support warranty claims under the sales contract. Smart TVs have a 3-year warranty; other display products have a 12-month warranty. Final coverage, spare-parts arrangements and shipping responsibility are confirmed in the quotation and purchase agreement.
How to Order Custom OEM TVs from a Chinese Factory: Step-by-Step Guide
Step 1: Define Your Product Specification and Market Requirements
Start with a clear product specification document. Decide the screen size range (32-inch to 100-inch), target display technology (DLED, QLED, or OLED-ready), Android version (Android 11 or Android 12), and any special features such as anti-explosion glass, anti-glare coating, capacitive touch, or RS-232 control. Also specify the target market because this determines certification needs: CE-EMC/LVD for Europe, FCC for North America, RoHS for environmental compliance, and CCC/CQC for China. If you plan to sell to hotels, list the PMS or IPTV middleware you need the TVs to support. The more precise this document is, the faster the factory can quote and prototype.
Step 2: Request a Quotation and Confirm MOQ, Lead Time, and Terms
Send your specification to the factory and request a detailed quotation. For Huixin LED TV, standard MOQ is 50 units per model, with lead times of 20-25 days for up to 500 units and 25-35 days for 500-1,000 units. Confirm the price validity period, payment terms (T/T or Alibaba Trade Assurance), and whether the quote includes customization costs such as boot logo, remote-control branding, carton printing, and pre-installed APKs. Ask for the bill of materials (BOM) and warranty terms in writing. Huixin Smart TVs carry a standard 3-year warranty. Other product categories, including portable and commercial display products, carry a standard 1-year warranty, subject to the final quotation and purchase agreement. Extended terms can be discussed for large-volume partners.
Step 3: Sign the Agreement and Provide Branding Assets
Once the quotation is approved, sign a purchase agreement or sales contract that covers product specifications, quality standards, delivery schedule, payment milestones, and intellectual-property protection. Provide the factory with your branding assets in the correct format: boot logo as a high-resolution PNG or video, user manual artwork as PDF/AI, carton artwork as PDF/AI, and remote-control silkscreen or sticker designs. If you need custom firmware, provide the APK file, launcher requirements, and default language/time-zone settings. Most factories require these assets before the prototype stage to avoid rework.
Step 4: Review and Approve the Prototype Sample
The factory builds 1-3 prototype units based on your specification. Evaluate the sample for picture quality, brightness, color accuracy, software performance, remote-control response, and physical build quality. Test the custom boot logo, pre-installed apps, and any special features such as HDMI-CEC or RS-232 commands. If the TV is for a specific market, check that the power plug, voltage range, and certification labels match local requirements. Document any defects or changes in a sample approval report. Only approve the sample for mass production when all critical issues are closed, because changes after pilot production become expensive.
Step 5: Monitor Pilot Production and Final QC
After sample approval, the factory moves to pilot production, typically 50-100 units. This is the last chance to catch assembly or process issues before full-scale production. Request a production inspection report (PIR) covering key tests: aging test (usually 4-24 hours), electrical safety test, remote-control pairing, Wi-Fi/Bluetooth connectivity, and carton drop test. If you are not visiting the factory, hire a third-party inspection company to check the pilot batch on-site. For high-value orders, request a live video walkthrough of the production line and QC station before shipment.
Step 6: Arrange Shipping, Customs, and After-Sales Support
Once mass production is complete and QC is passed, confirm the final packing list, gross/net weight, and shipping volume. Choose between FOB, CIF, or DDP terms depending on your logistics capability. For full container loads (FCL), a 40-foot high-cube container typically holds 400-600 hotel TVs depending on screen size. Provide the factory with the correct shipping marks, consignee details, and customs documentation. After delivery, keep a sample unit in your office for reference and train your local support team on basic troubleshooting. Maintain a direct contact with the factory’s after-sales team for firmware updates, spare parts, and warranty claims.
OEM/ODM Display Manufacturing FAQs
Answers to common questions about customization, samples, order quantities, schedules and warranty terms.
What is the difference between OEM and ODM display manufacturing?
OEM manufacturing produces buyer-branded products to an approved specification. ODM service also includes product design, engineering and sample development based on the buyer’s application and target-market requirements.
What display products can Huixin customize?
Depending on the model and project, Huixin can customize smart TVs, portable smart TVs, digital signage, interactive smart boards, conference displays and LCD video wall solutions. Product availability is confirmed for the requested specification and destination market.
What information is required for an OEM/ODM quotation?
Provide the product type, screen size, quantity, destination country, operating platform, resolution, ports, installation method, branding, packaging, compliance requirements and target delivery date. These details allow the factory to confirm a suitable configuration and quotation assumptions.
What is the MOQ, and can buyers order a sample first?
The standard MOQ is 50 units for most TV projects, although the final MOQ depends on the model and customization scope. Sample orders can be arranged before bulk production; sample cost, configuration and delivery schedule are confirmed in the quotation.
How long does an OEM/ODM project take?
Timing depends on product complexity, component availability, software work, sample revisions, order quantity, packaging and required compliance documents. Huixin confirms the sample, production and shipment schedule after the specification and approval process are defined.
What warranty applies to customized display products?
Huixin smart TVs have a 3-year warranty, while other display products have a 12-month warranty. Coverage, exclusions, spare-parts arrangements, shipping responsibility and technical-support terms are confirmed in the quotation and purchase agreement.